November 23, 2009 - 10:45 am
Vquence to provide SignUp Media with quantitative data on social video use, audience reach and user engagement Vquence, an Australian start-up in online video technology, and SignUp Media Limited, a media measurement and analytics company, today announced an exclusive strategic sales and marketing agreement covering North America and the United Kingdom. Vquence was founded by [...]
November 20, 2009 - 5:13 pm
Google announced today two new features for YouTube: automated captioning and automated time-aligning of transcripts (called automated timing). The video provides the best introduction: Basically, you can now have your typist create a transcript of your video and then directly upload that to YouTube, which will use speech recognition to time-align the transcript and turn [...]
November 18, 2009 - 7:00 pm
We're very excited that Vquence and Jimi Bostock have together managed to snap one of the round two projects of the Australian Gov 2.0 Taskforce and that the project has a huge video focus - something that has (for valid reasons and yet disappointingly so) largely been treated as a side issue in Gov 2.0. [...]
November 8, 2009 - 6:56 pm
Promoted videos are videos that take part in the AdWords scheme. Just as you build a little ad to make your Website bubble to the top in Google searches, you can now place your video such that it bubbles to the top in YouTube - a wonderful means to kick-start a viral campaign. Promoted Videos [...]
October 13, 2009 - 12:07 am
A few weeks ago, Senator Kate Lundy organised her third Public Sphere Event. It was a major undertaking between three locations - Wollongong, Melbourne and Brisbane - with heavy use of modern Internet technology with synchronised live presentations and cross-site collaborative document editing. Our CEO Silvia Pfeiffer gave a presentation about "ICT Innovation is easy [...]
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funding
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ICT
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October 1, 2009 - 10:24 am
This is great news for the online video community: WMG (Warner Music) is back on YouTube! This week, WMG and YouTube struck a deal that will give WMG a large chunk of the revenue created around their videos - which was the issue when they broke the deal in December 2008. The partnership covers the [...]
September 28, 2009 - 8:30 pm
Recently, I've worked with several people who have stated that it is really difficult to get started with online engagement in the right way - with the right presence on the right platforms, with the right level of activity, and without making it a major time waster. In collaboration with Robot Parade, we've put together [...]
September 16, 2009 - 12:28 pm
YouTube have just published some new market research data on the Australian YouTube market. Admittedly, it's not independent research, but you can get some pretty interesting new statistics about online video in Australia from it. The complete stats are listed in the YouTube blog post about the YouTube Generation. One important outcome is that people [...]
August 12, 2009 - 11:27 am
Media Release: With the help of Australian video company Vquence, Senator Kate Lundy started a YouTube and a Vimeo channel in June this year as part of a new effort in using social networking technology - also known as Web 2.0 technology - to better communicate with her constituency. Many of her federal colleagues have [...]
Most commenters on YouTube are males between 13 and 27 years
Recently, we've been asked a lot about commenters on YouTube - it seems there is a large interest in finding out more about the engaged audience in videos. Our gut feeling was always that the majority of commenters were between 15 and 25. It is actually quite amazing how many immature and little useful comments [...]